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HybridZ

the z owner formerly know as STONY


stony

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well im going to punish myself for while with this screenname.

 

the car will probably sit the rest of the summer and winter till i get motivations and fundage to do a auto swap. Im going to do some research on getting a couple sponsors lined up sionce everyone knows my car here in anchorage and seems to think i should get sponsored out the ass.... but we will see.

 

anyone else sponsored here????? what is provided any general rules or guide lines?

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Well... there are a few people here with more sponsorship experience than me I am sure, but I'll give you a few pointers that I've learned.

 

- Getting sponsors is the toughest part, your best bet when coldcalling is bring the actual car with you to their business. Make is shiny, and make sure you can start it up for them if they ask. Everytime we'd pull in with one of our cars, we'd basically stop the whole business from operating for 10-15 minutes while everyone checked out the cars. If you can get the staff interested, then you are off to a good start.

- Once you have sponsors, treat them like gold. Let them know often (we did a monthly news letter) exactly what is happening with the car, and where they can see it next! Also when you show the car, make sure you have some type of sponsor board up as well as their name on the car.

- Approach things very professionally. We had the most sucess when showing up in team polo shirts, with our car, race trailer, formal sponsorship brochures, business cards, etc. The more professional you look, the happier the business will be to be associated with you.

- Try to find sponsorship for parts/labour that you might need, rather than asking for cash. Cash is tough to come by, but if a company can donate a bit of time or one of their products its much cheaper for them, and you are still getting ahead.

- Make sure you thank you sponsors with a quality framed picture of the car with their name prominantly displayed. These always end up on the walls of their business, and will give you some "free" advertising to their customers. These customers can turn into future sponsors! You have to spend money to keep money coming in...

 

If you want to see some of the brochures and stuff we've made, shoot me an email. Oh, we made a few videos for sponsors too, they are a big hit as well. Anyway, good luck.

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Guest Zachb55

WOW, man if only i had a car worthy of sponsership, im sure your tips there would do the trick. i think im going to bookmark that one for future reference (haha, im never gonna make it that far :wink: ). Great info though Drax, i would assume you have had lots of sponsors. what were you getting sponsored for?

 

-Zach

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