the style (import) has bin going on for 2 years or so... but it hasn't got as big as it is this year... see what happends next year...
we in sweden usually drive volvo's, saab's, bmw's, merc's, audi's mostly german cars and therefor the "german style" is/was quite popular here... we hasn't got the same amount of stuff avalible for jap-cars as we got for the german and swedish one's... therefor isn't it very common with cars that look as different as e.g. mine does...
but to answer your question... graphic's bin popular since the 80's here aswell...